GMC Granite Concept, 2010

 

 

 

GMC Granite Concept, 2010

Combining a decidedly urban-industrial design aesthetic with functionality aimed at young professionals, the GMC Granite Concept takes the brand's trademark capability in a new, more progressive direction. It was introduced at the 2010 North American International Auto Show in Detroit.

If brought to market, the GMC Granite Concept would be the smallest GMC ever - but has been optimized to feel much larger. Its length is a full 2 feet (0.6 m) shorter than the new Terrain compact crossover, but its open interior was designed to be spacious and flexible to fit the needs of active people. Generous cargo space and unique flipping/folding seats, for example, enable a mountain bike to be loaded completely inside with the tailgate closed.

Like GMC's current lineup of trucks, SUVs and crossovers, the GMC Granite Concept delivers style and capability, with advanced features, high-quality materials and exceptional attention to detail. An industrial-influenced exterior is combined with a spacious interior that features precise instruments and leading-edge technology. The climate system, navigation and infotainment technologies, for example, are viewed via an extra-wide, next-generation organic light-emitting diode technology that is more dynamic than the conventional screens used in most production vehicles.

Industrial-inspired exterior
A cadre of young designers drew upon the preferences of young, urban professionals like themselves, who are very social and active. They are more likely to take friends to clubs and load outdoor gear on weekend excursions than to haul lumber or tow a boat. With those requirements in mind, they sketched out the dimensions of the GMC Granite Concept accordingly. Its 103.6-inch (2,631 mm) wheelbase is comparable to a Chevrolet Cobalt, but its 161.3-inch (4,097 mm) overall length is more than a foot shorter. Its size gives the GMC Granite Concept exceptional maneuverability, even within narrow urban streets.

The GMC Granite Concept's comparatively short body length is complemented by a wide, 70.3-inch (1,786 mm) overall width and a tall, 60.5-inch (1,536 mm) height. Those dimensions create unique proportions that depart dramatically from conventional minivan, SUV or crossover designs. "The Design team leveraged the best attributes from different segments: SUV, minivan and crossover, and mixed them with a commercial chic aesthetic. We feel this redefines the premium class of vehicles we call urban utility vehicles," said Lyon.

GMC Granite Concept has four doors, hinged on each side to open like a set of French doors. There's no pillar between the front and rear doors, making the GMC Granite Concept easier to enter, exit and load, even with bulky items.

In keeping with the vehicle's urban theme, the exterior of the GMC Granite Concept has a series of complex, intersecting planes and angles, creating the impression of an industrial machine - an object created out of necessity, but admired for its precision and functional aesthetics.

A forward-angling motif that cuts through the door panels, starting high and behind the doors and cutting to the center of the front door, suggests motion, as does a high beltline and tapered side glass. A rear spoiler is integrated into the roof and extends slightly above the rear glass. Other angles and planes of the exterior appear carefully metal-crafted.

Up front, GMC's signature grille design is flanked by headlamps that sweep back into the fenders, further suggesting motion. The headlamps and fog lamps are set at the far edges of the front-end bodywork, accentuating the GMC Granite Concept's planted stance. At the rear, the vehicle's planes and angles come together tightly, showing careful attention to detail. Other exterior elements include prominent taillamps with a multi-layer appearance and LED lighting technology; and a centered exhaust outlet with a brushed metal tip.

There is no chrome on the exterior of the GMC Granite Concept; all the trim has a satin or brushed metal finish, accenting the industrial look. Large, 20-inch wheels - wrapped in Bridgestone tires - were tailored within the fenders for a low, sporty stance. The exterior color of the GMC Granite Concept is metallic gray that evokes the look of the material for which this concept was named.

Mechanically minded, highly functional interior
The interior was inspired by the design of aircraft-type mechanical instruments and precision tools. That is most apparent on the dashboard and instrument cluster, where gauges were modeled after finely crafted timepieces. A compass incorporated into the "barrel" surrounding the speedometer moves with every turn of the vehicle, providing an at-a-glance directional confirmation. "Our goal was not to hide but to show how this vehicle is put together, and the high quality of its craftsmanship, not unlike the finest industrial-inspired luxury time pieces," said Lyon.

Red backlighting illuminates the gauges, while a panel of organic light-emitting diode screens is the foundation for the vehicle's navigation, infotainment, phone and climate control readouts. The screens represent the next generation in vehicle information displays, with bright, multidimensional readouts and intuitive controls that give the GMC Granite Concept a modern feel.

Integrated within GMC Granite Concept are unmistakable GMC cues, including a center stack wing motif similar to that of the new GMC Terrain. A prominent center console runs between the front and rear seats, with ports to plug in popular portable electronic devices, as well as storage compartments large enough for a laptop computer.

The center console also houses a unique transmission shifter. Rather than a handle that actuates within a conventional gate, it is a simple, space-saving knob that rotates with the precise clicks of a torque wrench. The gear selections are confirmed via LED indicators.

Among the most functional elements of the GMC Granite Concept are reconfigurable seats. The front passenger and right rear seats flip up and fold in toward the center console, creating a long, unobstructed storage space. The GMC Granite Concept functionally addresses the needs of young professionals and their activities without compromises.

The cargo area includes a number of compartments to store items out of sight. Cargo hold-down provisions are built into the cargo area and the seatbacks have clasps that can be used when the seats are upright or folded to help secure cargo.

The GMC Granite Concept's interior is finished with dark tones on the bottom and complementing, lighter colors on top, including suede-like Nubuck material on the seats and instrument panel. The interior is further accented by satin-finish and anodized trim. The instrument panel gives the impression of a command console, with driver-focused instruments and controls set in an anodized panel.

GMC Terrain, 2010

 

 

GMC Terrain, 2010

The GMC Terrain is a five-passenger crossover SUV that blends bold styling with fuel efficiency and premium features.

"The new Terrain brings GMC's history of innovation and engineering excellence into a smaller, fuel-efficient package for today's buyer," said Susan Docherty, Buick-Pontiac-GMC vice president. "The capability attributes that make a vehicle a GMC are ingrained in GMC Terrain, making it an appealing choice for existing traditional SUV customers who are looking for distinctive styling and increased efficiency."

A new, 2.4L four-cylinder engine that features direct injection is expected to deliver best-in-segment highway fuel economy of 30 mpg. Maximum fuel economy is achieved in part with an "ECO" mode that is activated via a console-mounted button. When engaged, it lowers the torque converter lockup speed to 1,125 rpm to help save fuel on models equipped with the 2.4L engine.

With front-wheel-drive and all-wheel-drive models offered in SLE and SLT trim levels. The comprehensive purposeful technologies such as:

    * Standard rear vision camera
    * Programmable power rear liftgate
    * Bluetooth hands-free phone capability
    * MultiFlex sliding rear seat that increases passenger comfort or provides optimal       cargo space
    * Remote vehicle start
    * USB audio connectivity; MP3 playback
    * Seven-inch touch-screen navigation system and a 40-gigabyte hard drive
    * DVD-based rear-seat entertainment system with two independent screens
    * Standard OnStar and XM Satellite Radio

Segment-best safety is anticipated, with features that include four-wheel disc brakes with StabiliTrak electronic stability control and traction control, as well as six standard air bags: dual frontal air bags; head curtain side air bags and pelvic/thorax seat-mounted side air bags. OnStar with one-year Safe and Sound service is also standard.

Bold styling
GMC Terrain has a balanced, athletic stance and offers a commanding view of the road. Its design is characterized by bold, muscular fender flares, representing GMC's aesthetic. Surfacing is angular yet refined, with a strong and capable front-end appearance that features precise, squared-off edges.
The additional design features include a unique, three-element grille that is accented by a prominent chrome surround and projector-beam headlamps mounted in large, rectangular housings with chrome accents.

The interior details and flexibility
The GMC Terrain's rich, premium interior is influenced by industrial sculpture and exudes refinement exemplified by contrast stitching and fine materials that create a structured look throughout the cabin. A "floating" center stack, highlighted by warm ambient lighting, houses a multitude of ergonomic comfort and convenience controls.

The GMC Terrain also features great attention to detail, with smart use of storage space and compartments that are suitable for a variety of items. They include an oversized glove box; a closed storage area in the instrument panel above the center stack; a closed storage compartment under the center armrest large enough for a laptop computer; and two-tier storage in the doors.

GMC Terrain's seats were developed to provide outstanding comfort and the standard MultiFlex sliding rear seat can be moved fore or aft nearly eight inches (200 mm), providing increased passenger comfort or greater rear cargo capacity. The 60/40-split rear seatback offers additional configurations for passengers and cargo; and the rear cargo area offers 31.6 cubic feet (894 liters) of storage, as well as one of the GMC Terrain's four auxiliary power outlets.

The Confident and agile driving experience

Two new engines are offered on all GMC Terrain models, each with fuel-saving direct injection and variable valve timing technology. Vehicle highlights include:

    * New 3.0L DOHC direct injected V-6 engine estimated at 264 horsepower (197 kW), which       delivers an estimated 25 mpg highway, 18 mpg city (EPA certification pending).
    * New 2.4L Ecotec direct injected I-4 engine estimated at 182 horsepower (136 kW) that       delivers an estimated 30 mpg highway, 21 mpg city (EPA certification pending)
    * Driving range of more than 500 miles (800 km) with both engines, for less-frequent       fill-ups

The powertrains are mounted on a rigid, body-integral structure, with single-piece body side stampings and targeted applications of high-strength steel. It is the foundation of a confident driving experience that is both smooth and responsive.

GM's first application of Active Noise Cancellation (ANC) technology is used on 2.4L-equipped models. ANC uses microphones to detect booming sounds inside the vehicle and sends counteracting sound waves through the audio system's speakers, ensuring a quiet driving experience at almost all vehicle speeds.

The GMC Terrain rides on a 112.5-inch (2,857 mm) wheelbase and features a four-wheel independent suspension system, with wide front and rear tracks that enhance the ride and handling. A family of 17-inch, 18-inch aluminum and 19-inch chrome-clad wheels is available.

GMC Terrain's rack-mounted electric power steering system provides greater fuel efficiency on four-cylinder-equipped models, saving nearly 11 miles per tank of gas.

Toyota Corolla, 2010

Toyota Corolla, 2010

 

 

The Toyota Corolla, the 10th generation of the world's best-selling car, will benefit from a model range update throughout Europe from May 2010. Toyota Corolla 2010 will offer customers revised, more sophisticated exterior styling and further enhanced, higher quality interior design.
    * Sophisticated design, improved quality, advanced technology
    * More dynamic exterior design
    * Enhanced perceived interior quality
    * Advanced Technology
    * All engines feature Toyota Optimal Drive

Toyota Corolla 2010 - sophisticated design, improved quality, advanced technology
Toyota Corolla's distinctive, evolutionary design has become an icon of Toyota's core values of superior quality, style, driving pleasure and innovation. It offers European customers maximum interior space, a high quality passenger environment and impressive comfort levels.

With 62,000 units sold in 2009, the Toyota Corolla remains the world's best-selling C-segment sedan.
Toyota Corolla 2010 reinforces the superior quality, style and innovation of Toyota's best-selling sedan. It features a new, more sophisticated design, a higher quality interior and advanced, user-friendly equipment.
The up-dated Toyota Corolla 2010 will further enhance the Toyota sedan's reputation for offering outstanding value for money in the C-sedan segment. It will remain the company's core model in Eastern Europe, maintaining its best-selling status throughout the region.

More dynamic exterior design
The exterior of the Toyota Corolla has been revised to create a more advanced, sophisticated and dynamic image, reinforcing the Toyota sedan's premium quality status within the C-segment.

A new front features a redesigned bumper, radiator grille and lower grille. This emphasises the car's low centre of gravity and driving stability. The new headlamps further strengthen the Toyota Corolla's bold, resolute appearance.
To the rear, comprehensive changes to the license plate garnish, combination lamps, bumper and low-level reflectors have been incorporated. This creates an impression of increased width, emphasising the Toyota Corolla's broad rear stance.

Toyota Corolla 2010 also benefits from the enhanced product appeal of new, power retractable door mirrors with integral turn indicators and a new, sportier 16" wheel cap and alloy wheel design. A range of eight available body colours now includes new Red and Blue metallic finishes.

Enhanced perceived interior quality
The Toyota Corolla 2010's interior has been improved, strengthening the Toyota sedan's reputation for superior quality, style and innovation.
A new, flat bottomed steering wheel, finished in leather on higher grade models, features a thicker, more comfortable grip cross-section.

The combination meter design features a colour change from amber to white, and the instrument panel and door handle trim are now finished in a more sophisticated, high-brightness silver coating. The same high quality finish is also available on the centre console and door switch surrounds.
A wireless trunk opening function has been added, giving customers the additional convenience of remote operation via a button on the ignition key.

Two interior colour schemes are available - dark grey and light grey. Both interior designs feature a highly functional yet sophisticated dark grey finish to the upper dashboard area. Improved Mid and High grade seat fabric and a newly available, Alcantara upholstery further underline the superior quality of the Toyota Corolla 2010.

Toyota Camry, 2010

Toyota Camry, 2010

 

 

 

 

The Toyota Camry has an upgraded standard powertrain for 2010. For sporty performance, SE grade get additional tuning and gets 179 horsepower, 21 more horsepower than the previous four-cylinder engine. The new engine can be combined with a six-speed manual transmission or a six-speed automatic transmission with sequential shift. A powerful 3.5-liter V6 delivering 268 horsepower is also available.

The Exterior changes to the gas model Toyota Camry include a newly designed grille and front bumper, an enlarged lower intake, larger projector headlamps and restyled tail lamps. The Toyota Camry and LE grades feature restyled standard wheel covers.
The Toyota Camry Hybrid exterior enhancements will include a unique hybrid grille, a distinct front bumper, a wider lower intake, restyled fog lights and 16-inch alloy wheels.

The Toyota Camry Hybrid, equipped with Toyota's industry-leading Hybrid Synergy Drive, certified as an Advanced Technology The Partial Zero Emissions Vehicle (AT-PZEV) is just one of a handful of cars that meets this strict standard, producing over 70 percent less smog-forming emissions than the average new car.

The Inside,
The Toyota Camry and LE grades are available with an optional audio system equipped with a new USB port for auxiliary music sources, Bluetooth®, integrated satellite radio, single-CD, and MP3 and streaming music capability. Previously an option, all Toyota Camry gas models will now be equipped with Vehicle Stability Control with traction control. Auto up/down power windows with jam protection on all four doors is standard equipment. Toyota Camry Hybrid adds a newly designed meter cluster and Fraichir, a combination of silk protein and synthetic fiber, cloth seating surfaces that are gentle to the skin.

Volkswagen Passat CC R-Line, 2010

Volkswagen Passat CC R-Line, 2010

 

R-Line equipment is already offered on seven Volkswagen models. Now the Volkswagen Passat CC R-Line has got a sportier touch. Orders are now being taken for the four-door coupé with R-Line package.

On its exterior, 17-inch (optional 18-inch) R-Line "Mallory" alloy wheels with 235/45 tyres lend a sporty touch to the Volkswagen Passat CC R-Line. The front spoiler and side skirts, each painted in body colour, were also re-styled. In addition, R-Line logos embellish the front side sections; the rear lights are smoked.

Inside the Volkswagen Passat CC R-Line, standard features include details like four customised tread plates in aluminium (with R-Line Logo in front) and a three-spoke leather-trimmed steering wheel with multifunction keys. The R-Line package has front fog lights and the Park Pilot system. The Passat R-Line leaves few wishes unfulfilled; even the base version of the Volkswagen Passat CC includes comfort and convenience features like sport seats and a climate control system.

The R-Line package is available with all Volkswagen Passat CC engines. Prices start at 2,200 Euros for the Passat CC 2.0 TDI (140 PS / 103 kW) with a 6-speed gearbox. Counting versions already introduced on the Golf, Scirocco, Touran, Tiguan, Passat, Passat Variant and Touareg, a total of eight models with R-Line equipment are now on the market.

Opel Insignia OPC, 2010

Opel Insignia OPC, 2010

 

The high performance version of the Opel Insignia, Car of the Year 2009, was unveiled on May 7, 2009, when the Opel Insignia OPC premiered at the 2009 Barcelona Motor Show, ten years after the launch of the first OPC model (Opel Performance Center).

The heart of the Opel Insignia OPC is its 2.8 V6 Turbo engine. Derived from the powerful gasoline engine already available on the top-of-the-line Insignia, this version reaches an output of 239 kW/325 hp. The increase in power was obtained by a special engine development and by reworking the exhaust, significantly reducing the counter pressure. And because sound is so important in the appreciation of an engine, the acoustic specialists worked on the exhaust of the V6 by adopting specific center and rear mufflers.

The Opel Insignia OPC is available with a six-speed manual gearbox. The strong torque of 400 Nm ensures abundant pulling power even at lower engine speeds. With this engine performance, the Opel Insignia OPC reaches a top speed of 250 km/h (restricted) and sprints from 0 to 100 km/h in six seconds.

The already very well performing Insignia chassis was further fine tuned for the OPC variant which ride height has been reduced by 10 mm compared to the Insignia (AWD Sport version). The newly developed mechatronic chassis also receives a new front axle. The front suspension architecture of the Opel Insignia OPC retains a so called McPherson strut, however the engineers at the Opel Performance Center came up with an evolution called HiPerStrut (for high performance strut). Benefits are an improved steering feel, reduced steering disturbances due to the high torque and an enhanced feeling in the handling for the driver.

The Opel Insignia OPC also comes with the adaptive FlexRide suspension which not only adapts to driving situation and driving style but also to the driver's preferences. While on the Insignia the system offers the choice between a standard adaptive setting, a more comfortable mode and a sport mode, the OPC is definitely addressing those enjoying a sportier ride. OPC drivers can choose between three different sport modes: the standard mode as the high comfort setting, a special Sport mode and the OPC mode, for optimal performance.

For the first time also in the OPC portfolio, the Adaptive 4x4 system and its electronic rear limited slip differential (eLSD) are standard. The four-wheel drive management unit has been recalibrated to adapt torque distribution to the sporty philosophy of the OPC. Taking the higher performances of the OPC into consideration, significant development efforts were put into further improving the brake system. Connoisseurs will immediately spot the Brembo calipers and the perforated 355 mm disc on the front axle.

Distinctive looks are a clear statement on dynamic ambitions
The top-of-the-line body style dressed in an elegant sports outfit is inspired by the GTC concept car which starred in 2007, but still remains true to the Insignia's design philosophy of sculptural artistry meets German precision.

Compared to less powerful versions of the Insignia, the OPC shows a spectacular new front end with two large vertical intakes and a specific rear bumper with dual integrated exhausts. The 19-inch wheels (tires: 245/40) are standard and give the car the stance it deserves. New 20-inch lightweight forged wheels (with 255/35 tires) are available as an option.

The dynamic sportiness of the exterior is also mirrored in the cockpit. When opening the door, the OPC is immediately impressive, from unique Recaro seats to a flat-bottomed sporty steering wheel and specific gear knob. The OPC also presents distinctive instrument graphics.

Opel Flextreme GT-E Concept, 2010

Opel Flextreme GT-E Concept, 2010

 

 

Opel Flextreme GT/E Concept makes its debut at the 80th Geneva Motor Show (March 4 - 14, 2010), it will boost the company's credentials as a leader in green technologies, offering expressive design with efficient environmental performance - and engineered with German precision.

In Opel's strategy for achieving more independence from fossil fuels, electricity plays a key role. The 4.7-meter long Opel Flextreme GT/E Concept illustrates how extended-range electric vehicle (E-REV) technology can be plugged into large or mid-size vehicles, as well as compact cars such as the upcoming Opel Ampera.

Opel calls this strategy e-mobility unlimited: adapting the highly efficient E-REV drive system - which removes the limitations of battery-only power - to vehicles across all market segments. To enjoy zero CO2 driving emissions Opel-style, the Flextreme GT/E concept shows that size doesn't matter.

The purposeful design also enables the Opel Flextreme GT/E Concept to achieve a projected drag co-efficient of just 0.22, which helps it reach a 200 km/h-plus top speed as well as conserve energy and extend its driving range. Stand-out visual features include a low and wide stance, wing-shaped lights front and rear, a distinctive nose and grille, floating C-pillars and muscular, sculptured bodywork.

Exterior design: expressing efficiency with emotion
The low, coupé-like proportions of the Opel Flextreme GT/E Concept explore the potential for evolving Opel's new design language - sculptural artistry meets German precision - within an envelope optimized for aerodynamic efficiency.

The clean, frontal styling features a low hood line and an extended nose section, which is clasped by wing-shaped, signature LED headlamps. These are deeply carved into the front fenders and across the hood line. The new trapezoidal grille execution is slim but bold. The prominent wing-shaped chrome bar carries a large Opel emblem, which doubles as a socket for charging the Opel Flextreme GT/E Concept's battery pack.

The upper section of the grille is used to admit cooling air, the lower portion being covered by a translucent panel. The absence of additional air intakes allows a low frontal area for aerodynamic efficiency and also enables the Opel Flextreme GT/E Concept to meet future pedestrian protection requirements.

The sculpted hood, with an Opel signature central crease line, features narrow longitudinal vents on either side to draw air out of the engine compartment. The muscular fenders and wheel-arches sweep back into the side-body.

In profile, the Opel Flextreme GT/E Concept is distinguished by innovative, stubbed C-pillars. This floating design allows the glasshouse to be extended rearwards under the arching roofline, emphasizing the flowing lines of the side body. The car's dynamic character is further underlined by a fresh expression of Opel's signature blade motif, now a swooping swage line from the base of the C-pillar into the lower front fender.

Access to the cabin is enhanced by the adoption of rear-hinged rear doors, an evolution of the Opel FlexDoors concept from the new generation Meriva monocab. To preserve the clean exterior looks, all door handles are replaced by light sensors. These trigger the doors open when covered by the driver's or passenger's hand. To reduce air turbulence, exterior front door mirrors are also absent, replaced by small camera pods in the base of the A-pillars.

At the rear, a strong shoulder line embraces sculpted wheel-arches that further emphasize the Opel Flextreme GT/E Concept's wide, ground-hugging stance. The coupé look is completed by a steeply raked tailgate, carrying wing-shaped LED light units which echo the form of the front headlamps. Like that of the Insignia Sports Tourer, the tailgate has a wraparound design for improved trunk access. Its deep glass screen is slightly convex to improve airflow.

The translucency of the fixed glass panel in the center of the roof is adaptive, allowing sunlight to warm the interior in the cold of winter, but darkening for coolness in summer. A duct at the rear edge of the roof is for additional cooling of the battery and electronic components.

Managing airflow and saving weight
Integral to the Opel Flextreme GT/E Concept's expressive looks is the efficiency of the design execution. The small frontal area, low roof height (1308 mm) and a flat, enclosed underbody all enable the car to cleave the air with a minimum of disturbance.

A series of measures optimize airflow management. The 21-inch alloy wheels are relatively narrow, to reduce wind resistance, and fitted with 195/45, low rolling resistance tires. Clear, flush-mounted trim inserts also minimize air turbulence.

The minimal front intake improves airflow around the nose of the car and the underbody sweeps up, venturi-like, at the rear to further reduce drag.

The Opel Flextreme GT/E Concept also explores the potential for active shape shifting. At speeds above 50 km/h, a vertical panel extends along the body from the air extraction slot behind each rear wheel-arch. These 350 mm-long side spoilers guide high-speed airflow around the rear corners of the car, further reducing the amount of turbulence.

Mass reduction measures for the body include the use of lightweight, carbon composite outer panels, polycarbonate window glazing and aluminum alloy structural components. Compared to conventional materials, these offer a 40 percent weight saving which further contributes to reduced energy consumption and an increased driving range.

Mazda 3 Sedan, 2010

Mazda 3 Sedan, 2010

 

The new Mazda 3 Sedan is perfectly positioned for the rapidly changing automotive market. It offers a mix of quality, styling, power, dynamics and fit and finish that meets the demands of today's customers. In typical Mazda fashion, this new Mazda 3 Sedan will offer standard and optional equipment not found on other cars in its class - exactly what buyers want when seeking compact cars providing outstanding value.

This model arrives with an impressive pedigree, for the first-generation Mazda 3 earned 90 major awards from expert critics and achieved 1.8 million sales around the world during the last five years. The Mazda 3 accounts for one third of Mazda's sales and even at the end of its build life, the first-generation version continued to earn accolades - a leading consumer magazine recently naming it as one of the most reliable compact sedans available.

Mazda 3 Programme Manager Yoshiyuki Maeda established ambitious goals for the latest embodiment of the company's most popular car line, "We were determined to advance the Zoom-Zoom driving experience to new heights because that unique feeling lies at the very heart of Mazda. On the heels of the original Mazda 3's success, we aimed to again exceed the expectations of customers all over the world by a wide margin. This meant providing drivers with a sense of exhilaration - whether they were in motion, seated in the Mazda 3, or enjoying its appearance from outside."

Describing what it takes to develop a true 'world car', Maeda added: "The development process began with careful study and identification of what features and performance qualities would be needed. That initial phase ended with my conclusion that every driving characteristic was eligible for improvement to reach our Zoom-Zoom goals. Mazda engineering and R&D departments in Japan, Europe, and the US all contributed to the Mazda 3's renewal effort and the development of the company's new world car."

EXTERIOR DESIGN
Chief designer Kunihiko Kurisu's mission was to remain faithful to the Mazda 3's existing visual identity while evolving its appearance with richer, bolder design strokes. Infusing each subsequent new model with more emotional aesthetics is a longstanding Mazda tradition. The key Mazda 3 exterior design highlights are:
    * A move toward a more unified Mazda global 'family face'
    * A reinforced frontal identity which integrates the lower air intake with a more emphatic and instantly recognizable five-point grille
    * Major design elements focus on, or flow toward, the vehicle's central axis, to stress power and dynamism. At the front, fascia lines converge on the centrepoint at the bottom of the grille. At the rear, the boot lid's surface has a distinctive centre crease
    * A compact cabin, high deck surfaces, and flowing C-pillar features, which were inspired by the classic coupe profile, as seen on the 2009 Mazda 6
    * Bonnet and side surfaces which are shaped to reflect light and physical surroundings
    * A subtle wedge-shape and curving side character lines which are shared with other Mazda models, giving the Mazda 3 Sedan a strong sense of impending motion - like a predator poised to strike
    * A new Adaptive Front Lighting System with self-levelling bi-xenon headlamps - added as standard on Grand Touring models. The Mazda 3 Sedan is the first compact offered for sale in the US with such an advanced lighting system
    * Exterior design elements which contribute to the car's function by minimizing aerodynamic drag and lift while providing the powertrain, chassis, and interior with adequate air flow for cooling and climate control

To supplement the four-door sedan introduced at the 2008 Los Angeles Auto Show, a five-door hatchback Mazda 3 will arrive later.

INTERIOR DESIGN
Inside, the new Mazda 3 Sedan offers a sporty yet highly refined cabin - the dash sweeping dramatically from its centre to the sides of the cabin. The large gauge instrument cluster and centre stack are positioned to tightly link the driver's limbs and senses to the car's instruments and controls.

Studies into the range of motion helped position all controls at an ideal reach, while the slant of the instrument panel optimises operating efficiency and provides an attractive focal point. Key knobs and switches are positioned at the same level as the steering wheel and the gear level as part of an interior design which is based on Mazda's Human Machine Interface concept.

All the information a driver needs is readily available in one concentrated area - thereby minimising distractions from the road ahead. A Multi-Information Display is positioned high on the centre portion of the instrument panel to further reduce distraction. Navigation, audio, and trip computer information is provided in this convenient and easy-to-view location.

The front seat cushions have been extended by nearly an inch (compared to the outgoing car), in order to provide improved thigh support. Backrests are 1.4-inches taller and re-contoured for improved driving posture. For the higher grade models, the upper side bolsters have been canted inward for heightened torso support during aggressive cornering. A three-position memory function has been added to cars equipped with power seats - another first for the segment, and not offered at any price on any competitor's compact car. Upon approach to the car, the driver's seat automatically adjusts to the settings chosen by up to three different drivers by recognising the code of the key fob.

To provide a top-quality interior appearance, the number of parting lines is minimized and soft-touch surfaces show an elegant grained texture. An interactive lighting system enhances the cabin's ambience and sense of tranquillity. Upon entry, illumination rises in intensity in a programmed manner. Occupants are welcomed by foot-well and door-handle lamps. Next, instrument cluster, centre stack, audio and climate controls brighten. When a driver or front seat occupant touches an audio or AC switch, a change in illumination acknowledges that the command has been received.

Dual-zone automatic air conditioning is an option. Other special features that distinguish this car include: a BOSE 10-speaker premium surround sound system, connectivity for cell phones and portable media players, a dock for iPods, and Sirius satellite radio. An advanced keyless entry system includes push-button engine starting. Other options include rain-sensing wipers, heated door mirrors, leather upholstery, and heated seats.

Overall, the details included in the new Mazda 3 Sedan all contribute to the sense of quality in the car. This is a vehicle that offers equipment, fit and finish not found in other vehicles in its class, and in the current economic climate helps to position Mazda 3 Sedan perfectly for buyers seeking a way to spend less but get more.

Mazda 3 MPS, 2010

Mazda 3 MPS, 2010

 

 

The next-generation Mazda 3 MPS is one of the world's most powerful front-wheel drive compact cars. It takes the all-new Mazda 3 hatchback as its base and raises it to new levels of driving excitement with an updated MZR 2.3-litre DISI turbo petrol engine, increased body shell rigidity and an evolved suspension. To this it adds exclusive design cues and materials to deliver a next-generation compact flagship that is even more fun to own and drive than the current model.

On top of its high performance level - one of the best in the category - the all-new Mazda 3 MPS was developed according to Mazda's long-term vision for technology development. Advanced Mazda engine and catalytic converter technologies mean the new model has an optimized power delivery, uses less fuel, and has cleaner emissions than the previous Mazda 3 MPS model.

Design - A More Expressive and Dynamic Design
The design theme for the all-new Mazda 3 called on the development team to evolve the model's visual identity to create a sportier, more aggressive appearance. The end result is a more emotionally appealing design that takes the sporty, agile compact nature of the all-new Mazda 3 hatchback to a new level of sporty refinement.

Exterior Design
A new air intake for the intercooler is introduced to the centre of the all-new Mazda 3 MPS bonnet, hinting at the power underneath. The front fender and front bumper designs are exclusive to the MPS, while subtle intonation added to the surface and character lines give the exterior an expressive and dynamic flair. The front grille and lower bumper sections share the same black metallic paint finish. These are framed by cylindrical bi-xenon headlamps and round fog lamps, to underscore the car's premium character.

Silhouette and rear end
At the sides, subtle wedge-shaped and curving side character lines, along with a side under spoiler, accentuate the car's sporty, low centre of gravity. The view from the rear features a large floating rear spoiler (depending on market) that balances out the tight look begun by the new front end and adds to the compact's aggressive image. LED tail lamps have an inner lens that adds a sense of greater transparency when the lamps are not lit.

One the segment's best for aerodynamic performance
Beginning with the all-new Mazda 3 5-door hatchback, which has one of the segment's lowest coefficients of drag, MPS developers added a number of exterior features optimised for aerodynamic efficiency. These include the large front and rear bumpers, a large floating rear roof spoiler and front under spoiler. The result is aerodynamic performance that provides stability and easy control when travelling straight, changing lanes, or overtaking other vehicles at high speeds. The shape of the A-pillars and door mirrors were also designed keeping aerodynamic efficiency in mind, while increased rigidity around the door sashes, delivers improved sealing of the doors to reduce wind noise.

The Wheels and tyres
Mazda introduces all-new 18-inch (18 x 7.5J) aluminium alloy wheels designed exclusively for the Mazda 3 MPS using the same design theme as the Mazda RX-8 wheels. These have a strong, three-dimensional form that helps the car look nimble and aggressive when seen from the side.

The Interior design
Front seat area
The dashboard of the new Mazda 3 MPS is designed to give a roomy feel at the front. This is combined with a large centre console and a driver-orientated, wrap-around cockpit with just the right feeling of snugness. Exacting calculation was applied to designing the slant of the centre console and in positioning the gearshift lever closer to the driver.

New turbo boost gauge
The hoodless independent blackout speedometer and tachometer express sportiness through their design. The tachometer features a red MPS logo and a needle that travels 260 degrees as opposed to the 190-degree rotation on other Mazda 3 models. The instrument cluster for the all-new MPS also includes an LED turbo boost gauge positioned between the meters, which heightens the car's high-performance feel.
 

Semi-bucket front seats
The all-new MPS provides semi-bucket front seats for a great fit and exceptional torso and thigh support, a real must in a car this sporty. The front edge of the seat cushions is enlarged to improve the fit under the thighs, and the seatback length is extended to provide greater support. The MPS upholstery features an exclusive black base colour with a red graphic design and red stitching.

Materials and colour
Developers were careful in selecting materials and surface finishes for the interior that will excite the driver and passengers every time they take a seat in the car. Black is the keynote colour employed throughout the interior, while the seats and trim fabric have an organic red graphic design. This MPS-exclusive design is distributed throughout, with red stitching enhancing the sporty interior character on the steering wheel, seats, door trim, shift lever boot, and centre armrest.

Powertrain - Exhilarating Driving and Euro Stage V Compliance
The power and easy-to-control torque characteristics of the new Mazda 3 MPS turbo petrol engine are combined with an optimised gear ratio that ensures smooth shift operation for sporty driving. This is matched to a stiffer body, a suspension system with greater damping strength, Mazda's electro-hydraulic power assisted steering (EHPAS), as well as specially tuned brakes. Together, they deliver a high-performance package with precise, controllable handling, and powerful braking that is fun to drive on a daily basis.

The Engine - high-performance DISI technology
The all-new Mazda 3 MPS is powered by Mazda's MZR 2.3L DISI Turbo, a high-power inline 4-cylinder petrol engine. This acclaimed engine has been further refined and now delivers a maximum output of 191 kW/260 PS at 5,500 rpm and the same generous maximum torque of 380 Nm at 3,000 rpm than the current model. This represents one the world's highest level of performance in a front-engine front-wheel drive sports compact.

High-performance compact
Pairing direct-injection with a turbocharger allows the engine to achieve performance that is on par with a larger displacement engine. Realising the right balance between lightweight and high rigidity through the effective use of high-tensile steel sheeting - including 1,480 MPa ultra-high tensile steel - means the new MPS body shell easily supports the top speed of 250 km/h and acceleration of 0-100 km/h in just 6.1 seconds.

Reduced fuel consumption and Euro Stage V
Yet, the new Mazda 3 MPS also delivers surprisingly good environmental performance and fuel efficiency for a car with this kind of power. Optimised aerodynamics helps reduce fuel consumption from 9.7L/100 km on the previous model to 9.2L/100 km on the all-new Mazda 3 MPS. Also newly introduced is the world's first single-nanotechnology, fast-reacting catalytic converter under the floor, which delivers cleaner emissions and Euro Stage V compliance.

Cadillac XTS Platinum Concept, 2010

Cadillac XTS Platinum Concept, 2010

 

 

Cadillac unveiled the Cadillac XTS Platinum Concept at the 2010 North American International Auto Show, suggesting a new paradigm for the luxury sedan of the future. The concept showcases Cadillac's emerging top-of-the-line Platinum series of models, emphasizing new expressions of luxury and technological features, including a plug-in hybrid propulsion system.

The Cadillac XTS Platinum Concept was designed from the inside out, re-imagining the luxury sedan as a personal headquarters, built for efficiency, luxury and connectivity. The concept introduces a new approach to in-car electronics that improves the form and function of the car's entertainment, navigation and information systems.

The Cadillac XTS Platinum Concept uses Cadillac's 3.6L V-6 Direct Injection gas engine, paired with a plug-in hybrid system. The plug-in technology enables the battery to fully charge from a standard electrical outlet, enabling pure electric propulsion in many driving situations, especially urban commutes in which fuel efficiency may double that of a conventional hybrid.

Traditional luxury sedans were defined by elegant interiors and Cadillac XTS Platinum Concept propels that formula into the future. It delivers new approaches to luxury within a design that combines fine craftsmanship with customer-driven innovation. Like the current Platinum Edition products, such as Escalade Platinum and the STS and DTS Platinum sedans, the interior is based on hand cut-and-sewn materials. The Cadillac XTS Platinum Concept injects more contemporary forms and themes into the interior design, including the use of Organic Light-Emitting Diode (O-LED) displays in place of traditional gauges and screens.

The concept previews a new integration philosophy guiding the development of future models with respect to in-car electronics. The intent is to progress Cadillac's intuitive in-car electronics systems, typified by the deployable touch-screen navigation system that has been highly acclaimed in the brand's CTS and SRX product lines. The Cadillac XTS Platinum Concept previews this strategy via the minimization of traditional buttons and switches. Designers blended the display screens into a flowing instrument panel. They call it a "dead front" design, because the panels appear black until the car is turned on and the screens illuminate. The instrument panel itself reflects the Cadillac XTS Platinum's other focus - uncompromising luxury and attention to detail on the interior.

The interior takes inspiration from nature, specifically the intricate layers of petals that combine to form an orchid. Cadillac designers translated that into a layered and detailed interior. Light cream is the cabin's primary color and is contrasted with darker elements, such as the steering wheel and an overhead console motif that runs the length of interior's roof. The console is made of a richly finished wood and houses lighting features.

Premium leather seats include a new style of automotive suede, with a laser-etched pattern. The patterned material adorns the center sections of the seats and accents the door trim. Thoughtfully detailed stitching is used throughout the interior, including the seats, instrument panel and door panels. Passengers in the spacious rear compartment of the Cadillac XTS Platinum Concept also have access to the car's connectivity feature, along with a range of infotainment choices.

A new proportion
The Cadillac XTS Platinum Concept has a distinctive proportion that transcends the traditional aesthetic of luxury sedans and carries the brand's Art and Science design in a more progressive manner. The unique proportion supports the "inside out" design priority, while creating a sleek profile that complements the car's advanced technology elements and necessary aerodynamics.